How Brahmagems Boosted Sales by 80% and Gained Complete Control Over Lead Management with SalesTown

“I have achieved more Sales after using SalesTown, getting all salesperson reports, and lead conversion ratio in a single click in a single dashboard.”

Anshul Goel

Director / Brahmagems

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The Impact of SalesTown

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Boost in Lead Conversion Rates

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Reduction in Time Spent on Reporting

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Decrease in Missed Follow-Ups

About Brahmagems

Brahma Gems, founded in 2011 by Mr. Anshul and Mrs. Nikita Goel, is a prominent name in the gemstone industry, known for providing genuine, high-quality gemstones for astrological and healing purposes. specializes in providing 100% pure, government-certified natural gemstones, sourced from their native origins like Sri Lanka, Zambia, and Burma. Including gemologists, Brahma Gems ensures authenticity through rigorous testing in renowned labs. They offer a wide range of precious gemstones like Sapphire, Ruby, and Emerald to help improve the lives of their customers by harnessing the natural power of these treasures. Their commitment to quality, transparency, and customer satisfaction has earned them a reputation as one of the most trusted names in the market.

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Challenges Faced by Brahmagems

Anshul Goel, Director of Brahmajans, faced several obstacles in scaling their sales operations:

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Inefficient Lead Management

Tracking and following up on leads from various sources was becoming increasingly complex.

Disconnected communication channels

Managing interactions across different platforms (email, WhatsApp, phone) was cumbersome

Time-consuming reporting

Generating comprehensive sales reports was a tedious, manual process.

Complex CRM systems

Previous attempts to implement CRM solutions resulted in steep learning curves for the sales team.

Solution Provided by SalesTown

Salestown CRM provided Brahmajans with a user-friendly, all-in-one solution that addressed their pain points:

Automated Lead Collection

SalesTown automatically pulled in leads from platforms like Google Ads, Facebook, Instagram, and LinkedIn, ensuring they never missed a potential customer.

Comprehensive Sales Tracking

Real-time reporting features gave Brahamagems complete visibility into their sales operations. Anshul could easily monitor conversion rates and manage leads with just a few clicks.

Integrated communication

Email management, WhatsApp integration, and store visit scheduling all within the platform.

User-Friendly Interface

SalesTown’s simple, intuitive dashboard allowed Anshul and his team to manage their sales processes easily, without needing extensive training.

All-in-One Management

From managing emails and scheduling store visits to sending WhatsApp messages, SalesTown CRM provides all the tools needed to manage customer interactions on a single platform.

Improved Sales Performance

With complete visibility into their sales activities and better lead management, Brahmagems saw 80% increase in sales.

Brahmagems’ success story with SalesTown is a testament to the power of having the right tools to manage your business.By adopting Salestown, Brahmajans successfully streamlined their sales operations, gaining valuable insights into their business performance and significantly improving their lead management and conversion rates. The user-friendly interface ensured quick adoption by the sales team, leading to immediate productivity gains.

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